Locative media

Summary

Locative media is a term coined to describe information, art or stories that are linked geographically to a specific place. It ranges from websites with interactive maps to terminals posted on street corners, to multimedia art installations.

Tool Description

Locative media is a term coined to describe information, art or stories that are linked geographically to a specific place. It ranges from websites with interactive maps to information terminals posted on street corners, to multimedia art installations.
By linking the media directly to the places they represent or originate from, the resident gains a greater sense of place than she would if the media were not so linked. Including the place element adds another dimension to stories, images or information, making it easier to convey the intended message. These efforts are often as interesting to visitors as residents and can contribute to tourism promotion efforts.
More interesting more interesting locative media initiatives tend to be high-tech, which are more complicated and expensive for communities to produce. Even relatively low-tech efforts can require significant planning and support.

Associated Costs
  • Additional Supplies
  • Other

Strengths

  • Creative
  • Adaptable

Limitations

  • Can be costly
  • Need to maintain it over time
Submitted By: mcbride05
Last Updated: December 13, 2012, 2:13 am

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